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Restaurant
Multi-city
Maison Kitchen rolled out a 15-location local SEO playbook in 6 weeks
Maison Kitchen
Results
30 days (vs 4-6 months)
New location visibility
+47%
Launch-month sales lift
$48k u2192 $6k
Cost per new location SEO
The problem
Growing fast-casual chain expanding from 3 to 15 locations. Each new location was invisible for the first 3-6 months — losing $50k+ in opening revenue per site.
What we did
Built a reusable city-launch playbook: pre-launch listing claim, schema bundle, 12-citation seed, review request flow, and one launch press push per city.
Tools used
Bulk City Search
NAP Citation
Skill Templates
"We can now open a new city in 6 weeks without losing money waiting for SEO to catch up."
— Anna F., marketing director
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